You’ve just listed your home for sale. You analyzed recent sale prices and terms, and priced your home accordingly. You’re ready to watch your agent begin marketing and selling your home. There’s nothing left for you to do . . . WRONG!
While your agent’s marketing activities are critical to the sale of your home, you also bear some heavy responsibilities. Sitting back waiting for your buyer is not one of them.
Two responsibilities should be taken very seriously. First, be sure you have priced your home with the market, not ahead of it. Pricing with the market mean the asking price should reflect what buyers are currently paying. Pricing ahead of the market means asking a price that a buyer may pay 6, 12, or even 18 months from now. Pricing ahead will result in buyers passing up your property for others. It also allows your home to become “stale” inventory while it waits for the market to catch up with the asking price.
Your second responsibility is to offer your home in mint condition. Complete needed repairs before you market your home. Once you do-be certain it retains that model home appearance throughout the listing period. Making repairs, then leaving beds unmade and dirty dishes in the sink, does not inspire buyers to choose your home.
You can influence the sale of your home in two areas-price and condition. Don’t take shortcuts.
Joy Daniels, GRI, ABR, CSP, e-PRO
JOY DANIELS REAL ESTATE GROUP, LTD
2793 Old Post Road, Suite 200
Harrisburg, PA 17110
(717) 695-3177 office - Call TODAY and let me help you find your dream home!
Joy@JoyDaniels.com - Email TODAY and let me help you find your dream home!
What is your home worth? Find out at MLS Market Snapshot