Out with the OLD and in with the NEW!!!

When we first opened Joy Daniels Real Estate Group 8 years ago, we invested a lot of time and attention into our branding and marketing. This included photos of myself and the team. I have relied on those initial photos for years until early 2018, we decided to refresh our signage which meant new photos.


So my "old" photo is from the spring of this year.   And funny story – I was not able to style my hair due to a recent injury and my husband actually styled my hair that day!  Our marketing is so important we want to be different, so we have come to recognize the importance of Celebrity Endorsement.  So for my new photo I chose a candid shot from this past week when I filmed a commercial with Barbara Corcoran. It was a fun day spent in a studio in NYC which is quite the change from my normal work days!  This time my hair was “professionally” styled! 


I think this photo is fun and relaxed which is a nice change from the typical staged photo.   




Joy Daniels, GRI, ABR, CSP, e-PRO
2793 Old Post Road, Suite 200
Harrisburg, PA  17110

(717) 695-3177  office - Call TODAY and let me help you find your dream home!


Joy@JoyDaniels.com - Email TODAY and let me help you find your dream home!

What is your home worth?  Find out at MLS Market Snapshot

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Comment balloon 21 commentsJoy Daniels • October 04 2018 03:45PM


Good morning Joy - that is a nice orginal picture.  I like the fact that it is not posed.

Posted by Grant Schneider, Your Coach Helping You Create Successful Outcomes (Performance Development Strategies) 12 months ago

Good job Joy Daniels and good choice.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 12 months ago

I love it Joy Daniels  and I enjoy photo with Barbara Corcoran. but I think I prefer you standing alone   .Just my humble opinion

Posted by Hannah Williams, Expertise NE Philadelphia & Bucks 215-953-8818 (Re/Max Eastern inc.) 12 months ago

I love this photo Joy Daniels , I can sense the genuine happiness you have there.

Posted by Denise Ho, Real Estate Agent (Real Estate eBroker Services) 12 months ago

Hmmmm, who is that lady on the left with world famous real estate broker, Joy Daniels?????  Is she your assistant, Joy?   ^_~

Joy, congratulations on your eight years with your own brokerage, and your new photo is sensational!!!  Very warm, friendly, and relaxed!

Posted by Bruce Walter (Keller Williams Realty Lafayette/West Lafayette, Indiana) 12 months ago

This was a fun contest and it was fun coming up with an idea for a new "brand" on Active Rain.  Thank you,  Denise Ho , Bob "RealMan" Timm and Grant Schneider  for your kind words. 

Posted by Joy Daniels (Joy Daniels Real Estate Group, Ltd.) 12 months ago

Hannah Williams - I like your humble opinion and for our signs, business cards, marketing, etc. we will use a single picture.  This was fun for the contest!

You made me laugh Bruce Walter - it is great to hear from you!  Thank you for your kudo's, they are much appreciated.  I hope you and your beautiful family had a blessed Summer!

Posted by Joy Daniels (Joy Daniels Real Estate Group, Ltd.) 12 months ago

It looks like you and Barbara were sharing a fun moment. But I think I prefer the photo of just you. 

Posted by Kat Palmiotti, The House Kat (406-270-3667 (MT), 914-419-0270 (NY), Broker in NY with Grand Lux Realty and in MT with (coming soon!)) 12 months ago

I think both photos are terrific and also appreciate how you use them both for different branding opportunities. Love that your husband styled your hair. :) 

Posted by Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA (ViewHomes of Clark County - Nature As Neighbors) 12 months ago

It really was a lot of fun Kat Palmiotti and that was what I wanted to show.  Real Estate can be fun!

I have a wonderful husband, Debb Janes EcoBroker and Bernie Stea JD thanks for commenting.  :)

Posted by Joy Daniels (Joy Daniels Real Estate Group, Ltd.) 12 months ago

Photos do tell a story - and yours reflect both professionalism and personality...what a winning combo!!

Posted by Maria Sapio, Real Estate Agent- Carlisle, PA. Mariasapio.com (Keller Williams of Central PA) 12 months ago

Oh, I can't believe hubby styled your hair - he did a fabulous job...in fact, I think he did better than the pro, Joy!!

Love the candid moment but, I do like your individual picture - I think you look so sincere and approachable.

Happy Saturday!

Posted by Debe Maxwell, CRS, Charlotte Homes for Sale - Charlotte Neighborhoods (www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310) 12 months ago

Thank you Maria Sapio  -- I like your comment on photo's that tell stories.  Stories are so important in this business!


My husband is a gem Debe Maxwell, CRS and followed instructions well! :)  We will be using the single shot for most of our marketing.  THANK YOU!

Posted by Joy Daniels (Joy Daniels Real Estate Group, Ltd.) 12 months ago

Joy Daniels I love the photo of you by yourself for your branding. You have a welcoming smile and look polished and professional. I actually wasn't sure if that was Barbara Corcoran in the other photo. It may be a good photo to have hanging in your office, if you meet clients there, or posted in a place where potential clients will see it. Btw, I think your husband did a great job with your hair!

Posted by Nina Rogoff, Sells Real Estate! (RE/MAX Executive Realty) 12 months ago

I like your thoughts Nina Rogoff and honestly they are confirmation of what we were thinking!  Thank you!

Posted by Joy Daniels (Joy Daniels Real Estate Group, Ltd.) 12 months ago

Tell your hubby he did a great job!

Posted by Jan Green, HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN (Value Added Service, 602-620-2699) 12 months ago

Thanks for sharing your outstanding photographs.

Have a most productive autumn!

Posted by Roy Kelley (Realty Group Referrals) 12 months ago

Hi Joy, I got your email about sales meetings and will put together a list of topics to share. They work well in my area and you can adapt to meet the needs of your agents and your market. I will email you in the next day or two.

Posted by Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent (Platinum Properties) 11 months ago

Thank you Jan Green - I will! :)

Roy Kelley wishing you a productive Autumn too!

Debbie Reynolds I appreciated it!  Thank you, I reallyh appreciate your willingness to share!!


Posted by Joy Daniels (Joy Daniels Real Estate Group, Ltd.) 11 months ago

Glad to do it. It is just finding the time to make the list. :)

Posted by Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent (Platinum Properties) 11 months ago

Joy, I do like the new photo!. You husband is a saint as not many husbands will do that :)

Posted by Rebecca Gaujot, Realtor®, Lewisburg WV, the go to agent for all real estate (Vision Quest Realty) 11 months ago